Electric Kiwi Relaunch: A New Beginning

by Ross Barber

It’s been a long time since I’ve blogged using this domain. I’ve done a bit of blogging here and there but the last time I wrote on Electrickiwi.co.uk was probably around two years ago.

For those of you who have been here in the past, you’ll probably remember this as a personal and music blog. It was great while it lasted and I really enjoyed it. However, things have changed so much online in the past few years. Social media has completely eradicated the need for a personal site and updating started to feel more like a chore than something I actually enjoyed doing. Facebook has made it so easy to post an update and keep in contact with friends. Twitter has made it even easier to reach a large number of people in such a short time. These were the reasons I had set up a personal site in the first place and it just seems like there isn’t much of a place for those types of sites online anymore.

I’ve been designing websites and using Photoshop for years now. It must be approximately 12 years or so. Since graduating in 2009, I’ve been trying to figure out exactly what it is I want to do. I’ve done internships, work experience as well as full time work. All of this experience has led me to realise a few things:

— I definitely want to be involved in music in some way or another – either performance, marketing or administration.

— I really enjoy graphic and web design.

— My interest in social media and online marketing has grown and is something I definitely want to incorporate in future ventures.

Combining these thoughts together, I started doing some unpaid work for friends and contacts I had made online. To cut a long story short, it brought me to this point here.

I wanted to relaunch Electric Kiwi as a web/graphic design and online marketing service for bands, musicians and labels.

I’m aware the market for design and marketing companies is perhaps oversaturated, but I was finding it hard to find anywhere that focuses primarily (or completely) on the music industry. I figured the best idea for me would be to combine all the things I enjoy into one venture.

I’d appreciate any help you can give in spreading the word while I get everything up and running completely. I charge fairly and believe it is important to create a result that the musicians (or their representatives) are happy with. Spread the word via social media and I will do whatever I can to return the favour.

I’ll be posting regularly about music, social media, online marketing etc so not every post will be this one. This really is to act as more of an introduction.

So that being said…I’m Ross, nice to meet you.

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